5 Tips for website checks

Your website reflects the mission and priorities of your association. An out of date, poorly executed website looks bad and puts off potential members. It is important to give your site a regular spring clean and not just to concentrate on the home page. Remember that...

Twitter Tips for Associations

A consumer survey in 2013* found that just over 50% of Twitter users were using the platform to tell the world what they were up to at a particular moment in time and were doing so at set intervals throughout the day typically first thing in the morning, lunch, on...

Website Maintenance

An effective Website Maintenance strategy is as essential as a spring clean of your house! Websites need to be constantly monitored and maintained. Even if you have recently allocated resources to update the site a strategy still needs to be in place to keep your site...

3 steps to make social media pay

Social media is social marketing it helps you attract attention, build relationships and collect contact information of potential customers and members. The best ways to make social media pay is to learn what to post and where, how best to say it and develop a system...

Should your association be on social media?

In a word 'Yes' To stay visible and plan for the future an association must focus on both membership recruitment and retention. It is important to practice good member management amongst those who are already part of your association but it is key that you are finding...